re:publica 2014 – How do You Buy a Blogger? — Blogger R…

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re:publica 2014 – How do You Buy a Blogger? — Blogger R…

Find out more at: http://14.re-publica.de/session/how-do-you-buy-blogger-blogger-relations-global-perspective

Blogging and the age-old question of money. A topic that is almost as old as re:publica itself. But now one that at least seems to have been resolved: bloggers don’t have to live on love and fresh air. So how do they put money in their pockets? Companies and agencies are willing to pay, but established procedures are still a long way off. Here in Germany we are trying to establish a blogger code for PR. And globally? How do you buy a blogger in the UK, Italy or Russia?

Djure Meinen
http://50hz.de/

Wolfgang Lünenbürger-Reidenbach
http://achtung.de

Vanessa Carmicino
http://hagakure.it

Olga Rasulova
http://www.philips.ru

Creative Commons Attribution-ShareAlike 3.0 Germany
(CC BY-SA 3.0 DE)

re-publica.de
re:publica: Eine jährliche Konferenz über Blogs, soziale Medien und die digitale Gesellschaft in Berlin. / re:publica is Europe’s most exciting and Germany’s biggest conference when it comes to blogs, social media, and our society in the digital age.